Why don’t we do it? Why don’t we set goals for ourselves? Is it because we think it’s only for businesses. After all, we’re creative. Surely goal setting doesn’t apply to us. Right?
That couldn’t be farther from the truth. You are a business. It’s imperative that you set goals for yourself.
When I was leading seminars in the entertainment industry I would start by asking “how many of you have set goals for yourselves?” Never more than two people out of a hundred would raise their hands. In every other industry in the world, it would have been the reverse. Ninety-eight people out of a hundred would have raised their hands. Just because we’re in a creative industry, doesn’t let us off the hook. It’s still a business. And you’re a business. In fact, you’re the president and CEO of your company… called YOU. You have to take responsibility for your company and create a strategic plan for your career.
There was a study done in 1953 with the graduates of Yale University that demonstrates the power of goals. The grads interviewed were asked if they had a clear specific set of goals written down with a plan for achieving those goals. Only 3% had written goals. Twenty years later, 1973, the researchers went back and interviewed the group from the 1953 graduating class. They discovered that the 3% with written specific goals were worth more in financial terms than the entire other 97% put together.
As an added bonus, when you really get that you are the president and CEO of your company your action will be different. It’s like raising the bar for yourself. You get to be bigger… way bigger. If you’re thinking, all this goal setting and strategic planning is going to be to restricting, too binding for your creative spirit. I have to tell you that I’ve experienced the opposite. The more clear I am about my path, the more organized and structured my goals are, the more freedom I have to deviate from them. It’s like having one of those sight-seeing bus passes where you get to jump on and off any time you want, depending on what sights excite you the most. It’s the same with your career. The more clear you are about you path, your plan, your goals, your vision, your passion, the more you get to play, the more flexible you get to be. And isn’t that what it’s all about.
In my video, “Goal Setting Part I,” I’ll get you up and running with my “Seven Steps to Goal Setting.” We’ll start with The Big Picture… where you get to create your career the way you want it to be. Here are a few examples of what I’ll be focusing on in the video. I’ll give you the tools to help you set up your Goals, and once you’ve set them, I’ll show you how to create a Timeline. We’ll then break your timeline into bite-sized pieces called Milestones. From there we’ll work on your Action Plan. Once you have your milestones in place it is so much easier to know what actions are needed to fulfill on those milestones. Another step I’ll focus on is Accountability. You’ve heard the old saying, “When the going gets tough, the tough get going.” Well, we’re all human and sometimes we need a little help to keep us on track. Being held accountable for your actions and promises will work miracles. For a great resource on more information on goal setting check out Master Talent Teacher Carolyne Barry’s book “Hit the Ground Running.”
It’s time to take control of your career. Get a strategic plan in place, begin the goal setting process and from there create the life you want, design the career you love and get the results you’ve dreamed of.